AI vitamin product consultant for Orthomol

Challenge

Customers needed fast, clear answers about vitamin products, intake guidance and differences across the range. Handling recurring questions manually took time, while a conventional FAQ could not account for the context of each request.

Constraints

• The assistant must use verified product information and must not replace professional medical advice.
• Answers need to be understandable without specialist medical knowledge.
• The system must handle questions outside its knowledge base without inventing an answer.

Solution

• Built an AI assistant backed by a structured knowledge base covering Orthomol products, composition, usage scenarios and intake guidance.
• Designed a conversational flow that clarifies the request, retrieves relevant information and returns a structured answer.
• Defined consultation boundaries and safety rules for questions that require professional medical assessment.
• Prepared an architecture that can evolve with changes to the product range and source materials.

Outcome

• Users can receive product and intake information through a natural conversation.
• Recurring informational questions are handled automatically and consistently.
• The team received a controlled AI tool with explicit boundaries and an extensible knowledge base.